Active players Boost

Increase engagement of active players

Solid retention strategy and tactics to increase engagement of active players

Book a demo

Active Player Behavior Segmentation

Anomaly Detection

Next Best Offer

Early Churn Detection

Higher Player Lifetime

5–15%

in LTV

More Efficient Spend On Retention

Active Player Behavior Segmentation

Anomaly Detection

Next Best Offer

Early Churn Detection

What’s inside

Active Players Behavior Profiling

Identification of key behavior patterns for active players, including VIPs

Early Churn Detection

Detection of at-risk players with early alerts to prevent disengagement

Anomaly Detection

Identification of suspicious behavior to investigate and prevent potential abuse

Next Best Offer

Personalized recommendations for the most relevant offers tailored to each active player

Customized for you

Insight-Driven

Data-Centric

A/B-Tested

How It Works

Steps to Launch Targeted

Strategies and Bonuses

for Active Players

Step 1

Active Players Development Plan

We take the first week to deeply analyze your active players and ensure the next steps are highly relevant

This includes:

Discovery Analytics

AI-Powered Historical Segmentation

Business Alignment

Step 2

Launch of AI Models for Profiling & Detection

Next, we deploy AI models to profile active players and identify behaviors that require action. This includes:

Early Churn Detection

Anomaly Detection

Active Players Behavior Segmentation

Outputs:

Daily files on active players with their assigned segments, churn probabilities, and flagged suspicious activities

Report on AI-powered active player segments and their characteristics

VIP Deep Dive

We can work with either your VIP criteria or those defined by our AI
For each VIP player, you’ll receive their behavior segment, key profile characteristics, churn probability, and a selection of next best offers
Our solution supports your VIP team with targeted retention activities

Step 3

Delivery of Personalized Actions

As a result, we embed detection responses into your workflows and boost engagement among active players with personalized bonuses

Next Best Offer

Outputs:

Daily updates with assigned bonuses tailored to each active player

A comprehensive guide with best practices for responding to detections

Book a demo

We handle the integration in as little

as 20 days

Data Connection

Agreement on data transfer and requirements

Setup of the data source

Validation of transferred data accuracy

Secure Data Transfer

Insights & Training

Preparation of data

AI models training

Launch & First Results

A/B test design

Test launch

Test results evaluation

Your data is handled with the highest security standards

No sharing of personal data

Your data is used solely for your needs in isolated and secured environment

Robust security protocols in place

Frequently Asked Questions

What data is required for Active Players Boost?

We use aggregated and anonymized data, including:

General player data: Location, currency, and age (no personal data)
Gaming activity data: Frequency, preferences, and session durations
Bonus activity data: Engagement with bonuses and redemption rates
Payment activity data: Deposit frequencies, average amounts, and transaction patterns

How can we improve engagement through your segmentation?

Our AI-powered segmentation dynamically identifies naturally occurring behavioral patterns, going beyond static rules. This allows for:

Precise targeting with tailored offers and campaigns
Improved player lifecycle management by understanding individual behaviors

How does your solution optimize bonus strategies?

The solution analyzes player preferences and behaviors to:

Recommend bonuses tailored to each segment for maximum effectiveness
Highlight underperforming bonuses and suggest alternatives
Maximize ROI by aligning bonus distribution with player engagement metrics

What outputs do you provide, and how often?

The solution delivers daily actionable data, including:

Player Segments: IDs with assigned segments and detailed characteristics
VIP Probabilities: Early identification of potential high-value players with insights into their behaviors
Bonus Recommendations: Next Best Offers with optimal engagement times for each segment
Suspicious Activity Alerts: Flags for potential fraud or unusual patterns with actionable steps for review

How do different teams benefit from this data?

Marketing Team:

Detect and mitigate fraud (e.g., affiliate abuse or bonus exploitation)
Evaluate traffic quality from new marketing campaigns
Refine targeting strategies based on player behavior

Retention Team:

Gain insights to optimize the user experience and boost engagement
Develop activation strategies using segmentation data and bonus recommendations
Monitor player activity to identify and address drop-offs early

VIP Team:

Focus efforts on high-value players with personalized outreach strategies
Leverage optimal timing and tailored incentives to build loyalty
Use detailed player profiles to inform long-term engagement plans

When will we start seeing results?

Results typically emerge within 2–3 months, as the AI models:

Learn from and adapt to your platform’s unique player data
Align with your teams to refine strategies and execute targeted campaigns
Incrementally improve metrics such as player retention, engagement, and overall revenue

What data is required for Active Players Boost?

We use aggregated and anonymized data, including:

General player data: Location, currency, and age (no personal data)
Gaming activity data: Frequency, preferences, and session durations
Bonus activity data: Engagement with bonuses and redemption rates
Payment activity data: Deposit frequencies, average amounts, and transaction patterns

How can we improve engagement through your segmentation?

Our AI-powered segmentation dynamically identifies naturally occurring behavioral patterns, going beyond static rules. This allows for:

Precise targeting with tailored offers and campaigns
Improved player lifecycle management by understanding individual behaviors

How does your solution optimize bonus strategies?

The solution analyzes player preferences and behaviors to:

Recommend bonuses tailored to each segment for maximum effectiveness
Highlight underperforming bonuses and suggest alternatives
Maximize ROI by aligning bonus distribution with player engagement metrics

What outputs do you provide, and how often?

The solution delivers daily actionable data, including:

Player Segments: IDs with assigned segments and detailed characteristics
VIP Probabilities: Early identification of potential high-value players with insights into their behaviors
Bonus Recommendations: Next Best Offers with optimal engagement times for each segment
Suspicious Activity Alerts: Flags for potential fraud or unusual patterns with actionable steps for review

How do different teams benefit from this data?

Marketing Team:

Detect and mitigate fraud (e.g., affiliate abuse or bonus exploitation)
Evaluate traffic quality from new marketing campaigns
Refine targeting strategies based on player behavior

Retention Team:

Gain insights to optimize the user experience and boost engagement
Develop activation strategies using segmentation data and bonus recommendations
Monitor player activity to identify and address drop-offs early

VIP Team:

Focus efforts on high-value players with personalized outreach strategies
Leverage optimal timing and tailored incentives to build loyalty
Use detailed player profiles to inform long-term engagement plans

When will we start seeing results?

Results typically emerge within 2–3 months, as the AI models:

Learn from and adapt to your platform’s unique player data
Align with your teams to refine strategies and execute targeted campaigns
Incrementally improve metrics such as player retention, engagement, and overall revenue

Transform your iGaming platform with the Active Players Boost

Book a demo

Active Players Boost

Next Best Offer

Early Churn Detection

Active Players Behavior Profiling

Anomaly Detection

5–15%

in LTV