VIP Deep Dive
- Together, we define VIP criteria, supported by in-depth discovery analytics on our side
- We launch AI models to identify potential VIPs daily, within their first 24 hours
- We deliver personalized actions to keep VIPs engaged
What’s inside
Newbies Behavior Profiling
High-Value Players Detection
Anomaly Detection
Next Best Offer
Customized for you
Insight-Driven
Data-Centric
A/B-Tested
How It Works
Steps to Launch Targeted
Strategies and Bonuses
for New Players
Step 1
Newbies Development Plan
With our help, get to know your new players deeply to deliver the most relevant actions
This includes:
Discovery Analytics
AI-powered Historical Segmentation
Business Alignment
Step 2
Launch of AI Models for Profiling & Detection
We profile new players daily and identify behaviors that need action.
Outputs:
Daily files on newbies with their assigned segments, high-value player probabilities, and flagged suspicious activities
Report on AI-powered player segments and their characteristics
Step 3
Actions for Newbies
As a result, we embed detection responses into your workflows and boost the activation of new players with personalized bonuses
Outputs:
Daily bonus recommendations for each player segment
A guide to best practices for responding to player behaviors
We handle the integration in as little
as 20 days
1
Data Connection
Agreement on data transfer and requirements
Setup of the data source
Validation of transferred data accuracy
Secure Data Transfer
Secure Data Transfer
2
Insights & Training
Preparation of data
AI models training
3
Launch & First Results
A/B test design
Test launch
Test results evaluation
Your data is handled with the highest security standards
No sharing of personal data
Your data is used solely for your needs in isolated and secured environment
Robust security protocols in place
Frequently asked questions
What kind of data do you need?
For our Newbies Boost solution, we use:
- General player data (such as location, currency, age, etc. — no personal data)
- Gaming activity data
- Bonus activity data
- Payment activity data
A detailed data table can be provided upon request.
How simple is the integration process?
How is your segmentation different from our internal one?
How do you support VIPs, and what will my VIP team work with?
How does the Newbies Boost work on a daily basis?
When will we start seeing results?
What kind of data do you need?
For our Newbies Boost solution, we use:
- General player data (such as location, currency, age, etc. — no personal data)
- Gaming activity data
- Bonus activity data
- Payment activity data
A detailed data table can be provided upon request.
How simple is the integration process?
We handle all ETL processes on our side. Your team's main task is simply setting up a regularly updated replica of your database with a pre-agreed set of views accessible to us. After data transfer we validate the accuracy of the aggregated data together. Once confirmed, we are ready to start training the models.
How is your segmentation different from our internal one?
Our AI-powered segmentation goes beyond traditional filters or static parameters.
Unlike internal segmentation methods, which group players based on predefined rules, our AI models identify naturally occurring behavioral patterns unique to your players and tailored to your platform.
These segments can be used to make retention strategies and activation efforts more targeted. On top of that, you’ll receive a daily file with new players, their assigned newbies segments, and preferred offers to automate activation actions.
Example: From day one, our solution assigns each player to an AI-identified segment. You can immediately activate targeted actions using recommended bonuses tailored to each group.
This segmentation also shows how your product engages new players, offering ideas to improve performance.
How do you support VIPs, and what will my VIP team work with?
Early VIP detection can double your player conversion rates into high-value status.
Your VIP team will receive a prioritized list of potential high-value players, identified within their first days of activity. Each player will have assigned segments, key characteristics, recommended bonuses, and the best time slots to contact them. This allows your team to focus on and contact top-priority players.
How does the Newbies Boost work on a daily basis?
Once launched, you’ll receive a daily file with actionable outputs, including:
- User IDs with their assigned newbies segment and key characteristics
- User IDs with their probability of becoming high value players, and their key characteristics
- A list of suggested next best bonuses with recommended time slots per segment
- User IDs with their suspicious activity flags and potential reasons
Here’s how different teams can use this data:
Marketing Team:
- verify suspicious activity to identify affiliate fraud or abuse
- assess the traffic quality from new marketing partners
- optimize marketing spend based on the quality of the players these partners bring
Retention Team:
- gain player behavior insights to improve your product
- design more targeted activation activities using segmentation and relevant offers by segment
VIP Team:
- activate more high-value players as we detailed in the question above
When will we start seeing results?
Results typically show within 2–3 months. These solutions are more comprehensive and require close coordination with your internal teams.
Newbies Boost
Anomaly Detection
Newbies Behavior Profiling
High-Value Players Detection
Next Best Offer
Higher ROMI
Need a custom solution?
Book a demo with us
